Submit a press release
The Press Room carries official announcements from the beauty industry, published in full and clearly labeled. Here is how to place yours.
What we accept
News from the beauty industry: launches, expansions, appointments, results, partnerships, certifications, and events, from brands, manufacturers, ingredient and packaging suppliers, retailers, clinics, and the agencies that represent them. We decline announcements unrelated to beauty, and material that is misleading, unlawful, or makes medical claims we cannot verify against the release itself.
Format requirements
- Headline: plain and factual, say what happened.
- Dateline: city and date.
- Body: 600 words or fewer.
- Image: at least one, minimum 1200px wide, with caption and credit, and the right to publish it.
- Boilerplate: a short standing paragraph about your organization.
- Contact: a named media contact with email address.
Submission form
How releases are published
Every release appears under the “Press Release” label, in the Press Room, separate from our editorial streams. We publish your text in full, without rewriting, at a permanent link you can share. Releases never appear as editorial content, on this site or anywhere in the APCG network.
Turnaround & pricing
Distribution across additional APCG titles is available. For turnaround times and pricing, write to pressroom@asiabeautybrief.com. Premium booth holders receive member rates.
What a release does not buy
Publication in the Press Room is a distribution service. Our editors may follow up on a release if they judge it newsworthy, that decision is theirs alone, and it is never for sale.