Briefing.
The day's business of Asian beauty, market moves, deals, regulation, and people, reported and checked by our newsroom.

SEERS mobiCARE ECG Monitor Gains Health Canada Approval
South Korean diagnostic firm SEERS received a Class II Medical Device Licence from Health Canada for its AI-powered mobiCARE wearable electrocardiogram solution. This approval, following US FDA clearance, enables the company to commercialize its device across North America.

Beauty & Luxury: New Legal Fights Over IP, Claims, Data
Beauty and luxury companies are navigating an expanding landscape of legal disputes. Cases span intellectual property, product marketing claims, consumer privacy, and corporate governance. This trend reveals increasing scrutiny on brand assets and business practices globally.

APR Contests Singapore HSA's Medicube Dye Recall
South Korean beauty firm APR stated its Medicube PDRN Pink Collagen Capsule Cream contains no Sudan Red dye, challenging earlier Singapore Health Sciences Authority (HSA) recall actions.

China's Cyberspace Admin Removes 5.6 Million AI Content Pieces
China's Cyberspace Administration recently intensified efforts against low-quality, AI-generated content across 2,400 websites and applications, impacting platforms like WeChat, Douyin, and RedNote.

EU Levy Slashes Shein, Temu Shipments by Up to 40%
The European Union's new levy on low-value imports has reduced parcel volumes from Asian e-commerce platforms like Shein and Temu by an estimated 30% to 40%. This measure impacts sales and raises compliance concerns for products, including cosmetics, entering the bloc.

India Probes Givaudan, dsm-firmenich, IFF Over Price Collusion
India's Competition Commission has launched a new antitrust investigation into Givaudan, dsm-firmenich, and International Flavors & Fragrances (IFF). The probe concerns alleged price collusion within the Indian fragrance industry, separate from an existing inquiry.

China’s New Mandatory Cosmetics Safety Standard Effective 2028
China will implement new mandatory national safety standards for cosmetics on January 1, 2028. These rules, issued by the State Administration for Market Regulation, target microbial and heavy metal limits, with significantly stricter requirements for children's products.
